Art on theMart Launch
Valerio Dewalt Train, Obscura Digital and Vornado Realty have partnered to design and implement a permanent projection system that will illuminate theMART building in Chicago with large-scale visual artistry on a nightly basis. This will be the largest permanent projection system in the world.
Using a software-driven platform, theMART will curate an ongoing exhibition of imagery from celebrated artists, allowing the ongoing spectacle to be fresh, timely and engaging. This one-of-a-kind project will feature 2-hour projection shows 5 nights a week, 10 months of the year for 30 years.
Art on theMART launched on September 29, 2018, and will now be featuring original content from Obscura’s award-winning media team and from curated artists.