The Shedd Aquarium
Location
Chicago, IL
Website
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The Shedd Aquarium was one of our first stops this summer. With fond memories of the Shedd, there were historical and new exhibits we were excited to see. Some things were captivating, and others - like wayfinding - were confusing. There was a disconnect between exhibits and some of them felt dated. However, the docents we spoke with were amazing and the touch tanks were so engaging and we saw many microcultures develop around them.
Research Homepage
Future of... The Future / Experience Design
Attributes
Experience Card | Narrative / Social Dynamic / Sensory Engagement / Spatial
Case Studies
Adler Planetarium / Birch Aquarium / California Academy of Sciences / De Young Museum / Exploratorium / Museum of Science and Industry / NeoCon 2018 / Salk Institute / San Francisco Museum of Modern Art / The Shedd Aquarium / The Tech Museum of Innovation / Torrey Pines Gliderport / Under Armour Brand House / The Wave Organ / VDTA Experience Survey